General

Posts that don't fit into advertising but still matter to me. Life outside of media buying, personal interests, and whatever else I want to write about. "Live Shows Worth Every Penny: My 2025 Theater Highlights" covers my favorite unnecessary personal expense of 2025: seeing live shows. I break down the best ones and why live performance is worth every dollar.

Apr 10, 2026
Why ChatGPT Needs Reddit More Than Reddit Needs ChatGPT

Kelsie Johnston shared a great perspective recently, but the power dynamic between Reddit, Inc. and…
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Feb 24, 2026
Ingenic: The New Word Every Marketer Needs to Know

There's a new useful word making the rounds: ingenic. Kevin Kelly defines it as content…
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Feb 11, 2026
Why Reddit Will Dominate as the Anti-AI Economy's Crown Jewel

Reddit, Inc. will be the most important social platform in the US by the end…
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Jan 15, 2026
Live Shows Worth Every Penny: My 2025 Theater Highlights

In 2025, my favorite but unnecessary personal expenses was seeing live shows. Keep reading below…
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Why Live Theater Remains My Favorite Unnecessary Expense: 2025's Top Broadway Moments

In 2025, amid all the careful budgeting and financial planning, I made a conscious decision…
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